Brand Marketing Manager EU (Heerenveen or Germany)

Are you a creative marketer who enjoys building strong brands? Do you like coordinating product launches, campaigns, and content projects in an international environment? Would you like to contribute to the continued growth of Dimplex across Europe? If so, we are looking for you.

The role

As Brand Marketing Manager EU, you will support the Head of Brand Marketing EU in translating brand and category strategies into impactful marketing activities across multiple European markets.

You will work on product launches, campaigns, brand activations, content development, and retailer communications within our Portable Heating, Portable Cooling, Outdoor Living, and Flame categories.

You act as the link between Product Management, Sales, Creative teams, and external partners. You ensure that content, marketing materials, and campaigns consistently reflect the Dimplex brand identity and are available on time for customers, retailers, and distributors. You closely monitor market developments, consumer behavior, and competitors, translating insights into concrete marketing actions.

No two days are the same. One moment you may be working on a product launch for a new category, while later in the day you could be preparing a creative brief for an agency, reviewing marketing content, or collaborating with colleagues on a European campaign.

The department

You will be part of the international Marketing team and report directly to the Head of Brand Marketing EU. Within the team, you will work closely with colleagues from Marketing, Product Management, Sales, and Creative. You will also maintain regular contact with external agencies, designers, retailers, and distributors across various European countries.

Who are we looking for?

You are an organized professional with a creative mindset. You know how to manage projects and multiple stakeholders effectively while keeping commercial objectives in focus. You are curious about consumer behavior, stay up to date with market trends, and thrive in an international environment.

In short:

· Bachelor's or Master's degree in Marketing, Communications, Business Administration, or a related field

· Approximately 3 years of relevant experience in Brand Marketing, Product Marketing, or Category Marketing

· Experience coordinating campaigns, product launches, and marketing projects

· Strong writing skills and a good sense of brand communication

· Experience with content management systems such as PIM, DAM, or CMS is an advantage

· Good knowledge of Microsoft Office, particularly PowerPoint and Excel

· Affinity with D2C and omnichannel marketing

· Excellent command of English and one additional language: German or French

· Experience within consumer products, home appliances, or lifestyle products is an advantage

· Creative, proactive, and detail-oriented

· A strong team player who can engage and influence others

· Comfortable working in a dynamic international organization

Who are we?

Dimplex Consumer Products (DCP) is part of the Glen Dimplex Group, a global market leader in intelligent electric heating solutions and sustainable energy technologies. DCP is a new and rapidly growing consumer division within the group, focused on innovative solutions for home comfort and outdoor living. From mid-2026, Roberts Radio will also become part of our division.

Our portfolio includes Electric Flame products (electric fires and stoves), portable heating, cooling and air treatment products, as well as a modern range of Outdoor Living products. Quality, reliability, and energy efficiency have always been at the heart of what we do.

Our ambition? To transform Dimplex into a true household brand and the number one choice for consumers seeking sustainable, smart, and beautifully designed solutions for a more comfortable lifestyle.

At DCP, we combine innovation and ease of use with design that genuinely improves everyday life. Our ambition is to make Dimplex a loved consumer brand that belongs in every home. Would you like to be part of that journey?

Your colleagues

At Dimplex Consumer Products, we employ approximately 120 colleagues across the Netherlands, the United Kingdom, Ireland, Germany, Belgium, France, and Poland. Most of our employees are based at our Heerenveen office, where around 60 colleagues work.

You will join a close-knit international team of experienced specialists led by an enthusiastic manager. Change has become a constant factor in our business, and we believe positive energy, enjoyment, and a great atmosphere are essential. Our products and our people already provide this. Will you add your contribution?

Our values
At Dimplex Consumer Products, we bring our values to life in everything we do. We Think Customer: we take the time to truly listen and feel responsible for resolving customer needs from start to finish. We Value Innovation: by challenging complexity and continuously seeking better, smarter solutions. We Keep Things Simple: creating focus, clarity, and efficiency in the way we work together and make decisions. And above all, We Care for People: our colleagues, partners, and customers. We are committed to fostering a positive, safe, and inclusive working environment where respect, trust, and consideration for one another are second nature. At DCP, we believe these values should be reflected in our behaviours and decisions, every single day.

What we offer

· Gross monthly salary between €3,300 and €4,000, depending on knowledge and experience

· 27 vacation days plus 13 ADV days (in accordance with the Metalektro Collective Labour Agreement)

· Hybrid working opportunities

· Laptop and mobile phone

· An international working environment with plenty of room for development

· Training and development opportunities to grow with an ambitious and fast-growing European brand

Join our team

Excited by this opportunity or interested in learning more about us? Apply today!

We will contact you shortly to let you know whether we would like to invite you for an interview with Teun van der Zee, Head of Brand Marketing EU, and Frida de Vries from HR. If you have any questions about this vacancy, please contact Frida de Vries on 06-28260923.

Acquisition in response to this vacancy is not appreciated.

Acquisitie naar aanleiding van deze vacature wordt niet op prijs gesteld.